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Opening 2 min

Brazil: works a lot, gets little

1 708 hhours worked per year by BraziliansGermans work 1 386 — more than 300 h less
21value generated per hour worked in Brazilversus more than 80 in the US and around 70 in rich countries
94thBrazil’s position in productivity per houramong 184 countries
< 1%average annual growth in Brazilian productivitythe so-called “chicken flight”

In 1970, a Brazilian worker produced more than a South Korean worker. Today, they produce far less than half.

Brazil has always had effort to spare. What is missing is ground: the effort is applied to a poor environment.

To discuss

How does this show up in your company today? What would you change first?